By Shawn Horswill In April of 2021, I wrote about stepping back in order to acquire a new perspective on business—and personal—challenges that seem overwhelming. New perspectives can lead to clarity when decisions must...
“Can this truck be flat towed?” This, as just one example of a thousand questionsthat may – and sometimes should – come up when transitioning your buyers into EV’s…. For some salespeople, this could...
If you or someone you know recently attended Work Truck Week and the NADA events, you probably already know where I’m going with this…. Vehicles. Software. Charging. Service. Finance. The new tech-bundled, special-order, commercial...
A simple analogy, if just a bit on the nose:The business owner is the driver of the vehicle. Their next goal is the destination; the route is the current (though flexible) plan; their staff...
Getting and keeping work-ready vehicles on-lot has been a losing battle for dealers over the last two years, and it looks to be this way for a while still. Dealerships and their business-owner customers...
By Shawn Horswill, Work Truck Solutions Isn’t technology wonderful? It can be if you’re on top of it, or it can bury you in frustration and befuddled futility if you let it. In 1965,...
Soloflex. NordicTrac. Bowflex. Treadmills. Stationary bikes. P90X, California Beach Bodies, Tae Bow and all the rest. The singular, pervasive marketing message behind all of these? “NOW is the time to start making the change...
1,000 Steps Back I was recently asked by someone I admire greatly: “What’s the best piece of advice you have ever received?” That’s easy. My dad is a super-hero and always has been. He’s...
Setting Up For Success “Proper Preparation Prevents Poor Performance,” aka The 5 P’s of Success. Seasoned business owners, salespeople and military vets have probably heard this more than a few dozen times; you may...
Dealership Success / Dec/Jan 2020-21 FordPros Magazine
by fordpros · Published December 15, 2020 · Last modified December 16, 2020
An Article From the Customer Success Department, Work Truck Solutions Innovation: The creation, development and implementation of a new product, process or service, with the aim of improving effectiveness or competitive advantage, while maintaining...
AUG/SEP 2022 | ISSUE 66
